Accra, June 26, GNA – The Accra mall has launched the “Future Fashion Fund” as part of its Fashion Weekend Corporate Social Responsibility (CSR) project to support talented fashion school graduates who aspire to be fashion retailers.
According to a statement by the Mall and copied to the Ghana News Agency, Ms Denise Asare, the Marketing Manager of the Mall said 50 shortlisted applicants after the deadline for applications, would be taken through an empowerment seminar to be trained in variety of skills, including business planning and marketing skills as well as financial health.
She said five finalists would be selected out of the 50 to compete for the ultimate prize.
The statement said the finalists would be expected to come up with creative pieces using this year’s theme, “The New Old”.
The designs, it disclosed, would be featured at this year’s fashion weekend, expected to run from August 30 to 31.
The statement explained that the winner would be selected after the final presentation of business plans, showcase of designs and votes by the public via social media.
Ms. Asare announced the price package and encouraged fashion graduates to apply, the statement said.
She was quoted as saying: “The winner gets a cash prize of $3,000, a pop-up stall at Accra Mall and many other amazing prizes. Ghana has a lot of talented and creative designers and we look forward to receiving as many applications as possible.”
“We are dedicated in supporting young entrepreneurs and we are keen to see Ghanaian fashion designers not only become successful retailers but dominate the African fashion industry,” she added.
The statement said applications are open from now till July 1, 2019 and interested persons are required to submit a copy of their CV, academic reference, portfolio and a draft business plan to [email protected].
The Accra Mall, commissioned on July 4, 2008, is one of the most modern western style shopping Centres in West Africa and the first of its kind in Ghana.
The Mall is an enclosed fully air-conditioned shopping Centre with a retail space of 20,322 square metres that has parking for over 900 cars.
It is anchored by South African giants, Game and Shoprite and accommodates over 70-line shops, a radio station, a five-hall cinema and 11 restaurants of which 30 per cent are operated by Ghanaian retailers.