Accra, Jan 27 (GNA) – BusyInternet, a major internet service provider, has launched a cutting edge 4G data service in Accra and Tema, along with its new brand name « Busy », and a fresh colour brand identity.
« We have made sure that our innovative 4G service is fast, affordable, reliable and flexible, because that is what customers told us was most important, » Mr Praveen Sadalage , the Chief Executive Officer of Busy, » said at the media launch, in Accra.
Busy now offers consumers and businesses an innovative and flexible range of 4G data packages, in addition to MiFi and Wireless Routers designed to suit every need, all delivered with its customary high quality and personal customer service.
Mr Sadalage, who was addressing journalists on of the Company’s new product and brand name, said the rebranding was the result of the successful transitioning of the company’s operations from an Internet Service Provider to a Mobile Data Operator after a network upgrade from WiMax to 4G LTE, which would enable the provision of enhanced services to customers and the public.
According to him, the facility offered numerous opportunities to Ghanaians when they upgrade to 4G, saying, the Busy brand purpose was to enrich lives through connectivity and accessibility to the mass market.
« There has never been a better time to upgrade to 4G, with MiFi priced from as low as GHC 99.00; Busy’s data bundles ranges from just 100 Megabites (MB) for casual users to 50 Gigabites (GB) for 4G lovers, with the ability to rollover data from one bundle to the next, » he said.
The Company, he said, also offered a choice of Unlimited Freebies to customers who would purchase more than 5GB of data each month, while customers could choose between unlimited and free usage of Facebook, WhatsApps, You Tube, Ghanaweb or Myjoyonline; or unlimited and free usage either at Night-Time or at the Weekend.
« We now invite companies, institutions, entrepreneurs and the public to join the excitement and explore Busy’s state of the art services, » he said.
Dr Edward Omane Boamah, the Minister of Communications, congratulated the Company for playing a pioneering role in the evolution of Internet services in the country.
« For over a decade, Busy symbolised the provision of Internet services in Ghana and I am particularly encouraged that you have taken your service to the next level to meet the increasing demands of your wide range of clients, » he said.
Mrs Linda Narh, Head of Marketing at Busy, urged customers wishing to try or purchase the Busy 4G to visit the Busy Experience Centre on the Ring Road Central, Accra Mall, West Hills Mall, or visit their websites at www.busy.com.gh for more details on the various outlets in Accra and Tema.