MAP Protection de l’environnement: L’Arabie Saoudite lance l’initiative verte à Abidjan ANP Niger : 1600 tonnes de sucre pour parer aux besoins en ce mois béni de ramadan AGP Gabon/CNIE : la campagne de délivrance du numéro d’identification personnel s’ouvre le 3 avril prochain AGP Gabon/Vie chère : 80,3 millions F CFA de pénalités en février 2024 AGP Gabon : Le président Oligui Nguema reçoit le soutien de la diaspora gabonaise multi-continentale G10 AGP Gabon/Plan National de Développement de la Transition : un investissement de 3 000 milliards de F CFA pour 288 projets AGP Gabon/Réforme du système judiciaire : signature d’un accord de coopération entre le ministère de la Justice et le PNUD MAP Plus de 38.600 réfugiés et demandeurs d’asile enregistrés en Somalie, selon le HCR MAP Sa Majesté le Roi, Amir Al Mouminine, préside la quatrième causerie religieuse du mois sacré de Ramadan 1445 H ACI Congo/Culture: Claise Bostard Akonga entend récompenser les meilleurs artistes congolais

New Inforpress administrator elects financial sustainability as the biggest challenge for its management


  16 Septembre      54        Politique (25163),

 

Praia, Sep 16 (Inforpress) – The new administrator of the Cabo Verdean Press Agency (Inforpress), José Vaz Furtado, elects financial sustainability as a major challenge of his management, and points out as one of the ways to mobilize revenue through the marketing of content.
José Vaz Furtado, who took over as sole administrator of Inforpress today, states that at a time of crisis, almost endemic in the sector, it is necessary to find other sources of funding and not depend solely on the State grant.
“The Press Agency provides a public service and this public service is subsidized by the State. But we understand that Inforpress should also seek to mobilize its own revenues, through the marketing of content, developing strategies to also relieve the State”, he said.
To this end, he will bet on the quality and diversification of products to attract potential customers, bet on news sales packages to newspapers, on news products segmented thematically according to customer demand and sale of products directly to new media distributors such as Facebook and Google.
MJB / HF / HVF
Inforpress

Dans la même catégorie